Last updated on: April 24, 2026
En Route Technologies LLC (“En Route,” “we,” “our,” or “us”) and its affiliates is an intelligent mobility, telematics, and IoT solutions developer. We are committed to protecting your privacy. This Privacy Policy explains how we collect, process, and protect your personal data when you contact us or use one of our services.
This Privacy Policy applies to our websites, as well as our offline, online, and hybrid events, products, and services owned or controlled by En Route and its affiliates. This encompasses our complete suite of solutions and associated apps (collectively referred to as our “Solutions”). By accessing or using our Solutions, you acknowledge that you have read, understood, and agree to the collection, processing, and use of your personal data as described in this Privacy Policy.
We collect, store, and use personal data in strict compliance with the UAE Federal Decree-Law No. 45 of 2021 regarding the Protection of Personal Data (PDPL), as well as other applicable international data protection laws.
Personal Data That We Collect From You
We collect personal data about you in a variety of ways. Sometimes we collect personal data automatically when you interact with the Services, and sometimes we collect the personal data directly from you.
Personal data that you provide to us directly:
- First and last name
- Business/company name
- Company financial information
- Payment information
- Job title
- Government ID (for limited compliance and regulatory purposes, such as SIRA/Asateel registration)
- Year of birth and gender
- Email address and phone number
- Password or passcode
- Place of residence and associated location information
Personal data that we collect automatically:
- Location Information: IP address, Time zone, GPS telematics data (when utilizing our tracking platforms).
- Device Information: Device model, unique device identifiers, operating system and version, mobile operator and network information, and device storage information.
- Usage Data: Frequency of use, areas and features of the Services you access, engagement metrics, and responses voluntarily provided in surveys associated with your account ID.
For What Purposes We Process Your Personal Data
En Route Technologies may use personal data for the following purposes:
- To provide and maintain our solutions: Including monitoring the usage, stability, and security of our telematics and management platforms.
- To manage your account: To manage your registration as a user of the Solution, giving you access to the specific functionalities available to your corporate tier.
- For the performance of a contract: The development, compliance, and undertaking of purchase contracts, software licenses, or SaaS agreements you have entered into with us.
- To provide general information and marketing: To offer special promotions, news, educational materials, and information about other goods, services, and events we offer, unless you have opted out.
- To contact you: By email, telephone, SMS, WhatsApp, or mobile application push notifications regarding updates, security alerts, or informative communications related to our products.
- To manage your requests: To attend to and resolve your technical or commercial inquiries.
- For other purposes: Such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns, and evaluating and improving our software architecture and user experience.
Legal Grounds for Processing
We will process your personal data based on one or more of the following legal bases:
- Your Consent: For example, when you grant us permission to process your data on a registration screen or cookie banner.
- Legitimate Interest: In relation to our commercial interests in providing, improving, and securing our Services to you.
- Contractual Obligations: To fulfill our contractual commitments required to deliver our solutions to your enterprise.
- Legal Obligation: We may process specific personal data to comply with applicable UAE laws, municipal transit regulations (e.g., RTA, ITC), and law enforcement mandates.
How Long Do We Keep Your Personal Data?
We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including compliance with legal, regulatory, tax, and contractual obligations. Once the retention period expires, we will either securely delete or permanently anonymize your data in accordance with our internal policies and the UAE PDPL.
With Whom Do We Share Your Personal Data?
We may share personal data in the following situations:
- Service Providers: We share data with trusted third-party providers who help us administer our infrastructure, process payments, conduct technical support, and maintain our cloud servers. They are contractually obligated to handle your data confidentially and solely at our direction.
- With Your Consent: We may ask if you would like us to share your personal data with unaffiliated third parties.
- Legal & Regulatory Authorities: We may disclose personal data in response to subpoenas, court orders, or to comply with relevant UAE laws and regional transport authorities.
We do not sell, trade, rent, or otherwise share your personal data with third parties for their independent marketing purposes without your explicit consent.
How Do We Protect Your Information?
We implement a variety of technical, organizational, and legal security measures to maintain the safety of your personal data, including:
- Access Controls: Only authorized personnel have access to personal data, processed strictly on a need-to-know basis.
- Secure Storage & Transmission: We utilize enterprise-grade encryption, secure communication channels, and controlled access to protect data during storage and transfer.
- Technical Safeguards: Application of firewalls, data minimization, and active cybersecurity protocols to protect against unauthorized access.
- Compliance & Audits: Regular risk management reviews and security audits to ensure adherence to industry standards and data protection laws.
While we take all reasonable steps to protect your data, no system is entirely immune to security risks. If you have concerns about the security of your personal data, please contact us immediately.
Contact Information
If you have any questions, concerns, or requests regarding your privacy, please contact us at:
- Email: info@enroutech.com
- Phone: +971 434 55121
- Address: En Route Technologies LLC Silicon Oasis , Dubai, United Arab Emirates
